About Campground Consulting Group | Our Story & Mission
Our Story & Mission

Building the Future of Outdoor Hospitality

For over 50 years, Campground Consulting Group has helped owners, developers, and investors turn campground visions into profitable, lasting businesses. We've been in your shoes — and we know how to help you succeed.

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50+
Years of Industry Experience
500+
Feasibility Studies Conducted
175+
Parks & Campgrounds Guided
Millions
In Revenue Generated for Clients
About Us

Rooted in a Passion for Outdoor Hospitality

At Campground Consulting Group, our story begins with a simple but powerful truth: the best advice comes from people who've lived it. Our team has spent decades owning, operating, developing, and marketing RV parks and campgrounds of every size and model — from small family-owned properties to large-scale resort developments.

We understand the challenges that keep campground owners up at night, because we've faced them ourselves. We know the excitement of a fully booked summer season and the anxiety of an underperforming winter. We've navigated permitting delays, staffing headaches, revenue gaps, and the constant pressure to deliver guest experiences that earn five-star reviews and repeat bookings.

That experience is the foundation of everything we do at CCG — and it's what sets our advice apart from generalist consultants who don't truly understand this industry.

50
Campground Consulting Group®
50+
Years of Industry
Leadership
500+
Feasibility Studies
175+
Parks Guided
Millions
Revenue Generated
Jayne Cohen — Founder & CEO, Campground Consulting Group
Our Beginnings

Where It All Began

Our founders recognized a gap in the market that no one else was filling: campground owners and investors had access to general business consultants, but not to specialists who truly understood the nuances of outdoor hospitality — the seasonality, the guest psychology, the infrastructure demands, the regulatory landscape, and the specific financial dynamics of campground ownership.

Campground Consulting Group was formed to change that. We brought together experts from every discipline the industry demands — feasibility analysis, site design, operations management, revenue strategy, technology, marketing, and legal compliance — and built a firm capable of supporting clients through every phase of the campground ownership journey.

What began as a vision to bring true industry expertise to campground owners has grown into the most comprehensive outdoor hospitality consulting firm in the country — with a track record of 500+ feasibility studies, 175+ development projects guided, and millions in revenue generated for clients across the nation.

Purpose & Promise

Our Mission

"To empower campground and RV park owners, developers, and investors by delivering strategic, data-driven guidance that transforms their vision into sustainable, high-performing outdoor hospitality businesses."

Everything we do is guided by four core commitments to our clients:

Elevating Industry Standards
We champion smart, sustainable development practices that raise the bar for the entire outdoor hospitality industry — not just our clients' individual properties.
Equipping Clients for Long-Term Success
We don't just solve today's problem — we give clients the insights, frameworks, and tools they need to make confident decisions for years to come.
Enhancing Guest Experiences
We believe that the best campground businesses are the ones guests love most. Profitability and exceptional guest experience aren't competing goals — they're the same goal.
Acting as a True Partner
We're not vendors who hand over a report and disappear. We're partners who stay engaged, answer questions, and support our clients through every phase of the project — from concept to stabilization.
The CCG Team

The Experts Behind the Advice

Every CCG engagement is backed by a team of specialists who have spent their careers in outdoor hospitality — not adjacent to it. Our consultants have owned, operated, developed, and marketed campgrounds, bringing firsthand perspective to every recommendation.

Jayne Cohen — Founder & CEO
Jayne Cohen
Founder & CEO
50+ Years Experience

The driving force behind CCG, Jayne has spent five decades shaping the outdoor hospitality industry — from hands-on campground ownership and development to building the most comprehensive consulting firm in the space. Her depth of knowledge, industry relationships, and genuine passion for the business are unmatched.

Erik Gothberg — Senior Consultant, Campground Consulting Group
Erik Gothberg
Senior Consultant
20+ Years Experience

Erik brings over two decades of outdoor hospitality expertise to every CCG engagement. His background spans campground operations, revenue management, technology implementation, and multi-location portfolio strategy — making him a trusted advisor for operators at every stage of growth.

Terry Munoz — Senior Consultant, Campground Consulting Group
Terry Munoz
Senior Consultant
30+ Years Experience

With over 30 years in the industry, Terry brings deep operational expertise and a practical, field-tested approach to every client engagement. His experience spans campground development, staffing, guest experience design, and long-term operational optimization — always with an eye toward sustainable profitability.

National Expertise

A National Network. A Personal Approach.

Today, CCG serves clients from coast to coast — from first-time buyers navigating their first feasibility study to seasoned portfolio investors managing multiple properties across different markets. Our reach spans every region, every campground model, and every stage of ownership.

Despite our national scale, our approach remains deeply personal. Every project is treated with the same care and attention we'd give our own business. We don't hand off your engagement to a junior analyst — you work directly with experienced consultants who know your market and your goals.

That combination — national expertise delivered with a personal touch — is what our clients consistently tell us sets CCG apart.

Coast-to-Coast Market Coverage
CCG has conducted feasibility studies, development projects, and operational engagements in markets across all 50 states — bringing regional knowledge to every analysis.
Every Campground Model
From traditional RV parks and family campgrounds to glamping resorts, mixed-use developments, and destination properties — CCG has experience across the full spectrum of outdoor hospitality models.
All Stages of Ownership
Whether you're pre-purchase, in development, stabilizing operations, growing a portfolio, or preparing an exit — CCG has a service designed for exactly where you are.
Industry Relationships That Open Doors
Five decades in the industry means CCG has deep relationships with lenders, developers, PMS providers, OTAs, industry associations, and the operators who set the standard for excellence.
Let's Build Something Extraordinary

Ready to Take the Next Step?

Whether you're dreaming of launching your first RV park or optimizing a large-scale outdoor resort, CCG is ready to help. Let's start with a conversation about your vision and what it will take to make it a reality.

Talk to a CCG Consultant