CCG Marketing Services

Great Parks Deserve
Great Marketing.

Let CCG help your park reach its full potential — with data-driven marketing designed specifically for outdoor hospitality.

Connect With a Consultant or Get Your Free Compass Snapshot™
52M Households camped in 2025 — the audience is there. The question is whether they're finding your park. Source: Getindio
$66B Economic footprint generated by camping and outdoor hospitality. Your share depends on your marketing. Source: CCG Research
15–25% Taken by OTAs on every booking they own. Direct booking marketing pays for itself fast. Industry Average
61% Of all new campers are Gen Z and Millennials — digital-first guests who search, compare, and book online. Source: Indio
What We Do

The Full Stack.
Built for Outdoor Hospitality.

From the intelligence layer to every channel that drives bookings — everything built, measured, and attributed in one place.

Flagship Service

Compass Insights™

The intelligence layer behind every campaign. Full attribution from first click to confirmed booking — across every channel, every month.

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Website Development

Built to Book

Custom sites designed for outdoor hospitality — fast, mobile-first, and optimized to turn browsers into confirmed reservations.
Search Engine Marketing

Win the Moment They Search

Paid search campaigns that put your park in front of guests exactly when they're ready to book — not before, not after.
Facebook & Meta Ads

Reach the Right Campers

Audience-first campaigns that intercept campers during the dreaming and planning phase — before your competitors do.
Google Business Profile

Own Your Local Listing

Your GBP is often the first thing guests see. We manage it like the revenue asset it is — reviews, photos, posts, and rankings.
SEO

Rankings That Compound

Organic search built for campgrounds — targeting the exact queries your future guests are typing right now.
Email Marketing

Past Guests, Future Revenue

Automated campaigns that re-engage your best guests at exactly the right moment — and keep them coming back season after season.
Programmatic Display

Stay Everywhere They Go

Targeted display ads that follow interested guests across the web — keeping your park top of mind from first look to final booking.
Social Media

Content That Converts

Scroll-stopping content that builds a community around your park — and turns followers into guests who actually show up.
Every channel tracked in one system. Every booking attributed. Let's Talk →
The Compass Suite
Most agencies hand you a dashboard full of clicks.
We hand you a report full of reservations.
Client Onboarding

Compass Discovery™

A research-driven audit of your full digital presence — website, SEO, social media, OTA coverage, and top competitors — that maps your highest-priority revenue opportunities.

Flagship · Monthly Report

Compass Insights™

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The most advanced marketing report in outdoor hospitality. Every month, CCG cross-analyzes your ad performance, website behavior, booking engine activity, and PMS reservation data — attributing revenue, ROAS, cost per booking, and stay length by channel. For Spacetime clients, Compass Insights™ includes Direct Booking Intelligence: a confirmed reservation funnel, revenue by marketing source, month-over-month comparison, and ADR & ALOS by channel. We also track your presence in AI-generated search answers — ChatGPT, Perplexity, and Google AI Overviews — where AI Search guests consistently book the longest stays of any channel.

Included within Compass Insights™ Compass Analytics™

Your Compass Insights™ report is backed by a live, always-on client portal — 80+ channel integrations pulling Google Ads, Meta, GA4, GBP, SEO, email, and social into one branded dashboard. Check performance any day of the month. No spreadsheets, no logging into six platforms. The monthly report tells the story; Compass Analytics™ keeps the data live in between.

Discovery Deliverable

Compass Marketing Intelligence™

Scored A–F across five categories with competitor profiles, quantified revenue opportunities, and a concrete 90-day action roadmap. Written for the owner to understand and act on.

Data Foundation

Compass Connect™

We connect your website, booking engine, ad platforms, and PMS into one clean data layer — fixing broken tracking, misconfigured analytics, and booking engine blind spots before anything else is built on top.

Free — Start Here

Compass Snapshot™

Not sure where your digital marketing actually stands? Get a free, automated Digital Health Report — scored 0 to 100 — covering website foundation, search visibility, social presence, and OTA coverage. Answer a few quick questions and receive your personalized report instantly, with your top three opportunities already prioritized. No sales call required.

Get Your Free Assessment →

You've been running on incomplete data. That changes now.

Ready to see what's actually driving your bookings?

Connect With a Consultant or Get Your Free Compass Snapshot™